top of page

Professional Summary

Dynamic marketing professional with 8+ years of experience across BFSI, FMCG, and tech-enabled businesses—uniquely blending brand strategy with deep, on-ground sales execution. At Kotak Alts, I led marquee brand-building initiatives across investor segments, owning end-to-end content strategy, campaign execution, and GTM planning. Prior to that, I carried full P&L responsibility and drove hypergrowth in sales roles at Udaan and Ninjacart, gaining firsthand market insight and an intuitive grasp of consumer behavior.

Work Experience

Feb 2022 - Current

Chief Manager - Marketing

Kotak Alternate Asset Managers Limited

  • Spearheaded AltView, flagship investor engagement platform, grew CXO/HNI attendance by 45% YoY.

  • Launched AltWaves, a thought-leadership podcast anchoring brand themes around Trust, Knowledge, and Expertise to deepen brand credibility with HNI and Ultra-HNI audiences.

  • Introduced AltVault, a quarterly macro and fund insights newsletter, achieving an 89% readership.

  • Led development of 10+ strategic case studies, embedded in 85% of active investor conversations

  • Grew LinkedIn following from 36K to 53K (+47%) by aligning content themes with fund GTM cycles, macro trends, and investor behavior insights.

Nov 2019 – Jan 2022

City Manager 

Udaan

  • Owned P&L for Chennai and Coimbatore, scaling FMCG by 131% in a single quarter and achieving market-best 57% browser-to-buyer conversion.

  • Launched and scaled a private label strategy, improving margin mix and brand recall.

  • Managed a 200+ person sales team; deployed gamification playbooks, improving productivity by 35%.

Jan 2019 - Oct 2019

Category Manager 

Ninjacart

  • ​Owned P&L responsibility for Bangalore and Chennai, representing 65%+ of org revenue.

  • Launched the Wholesale Auction Bazaar, boosting unsold inventory recovery from 40% to 85%.

May 2018 - Jan 2019

Associate Manager 

Vedanta Limited

  • ​Owned P&L responsibility for Bangalore and Chennai, representing 65%+ of org revenue.

  • Launched the Wholesale Auction Bazaar, boosting unsold inventory recovery from 40% to 85%.

Oct 2013 – Jan 2015

Department Manager

Decathlon Sports India

  • Won “Best Layout” global award, recognized by Decathlon HQ and featured on the company magazine cover.

  • Recruited, trained, and scaled team members across 6 cities; executed events with 12,000+ participants.

Education

MBA – Bharathidasan Institute of Management - Jun 2016 – May 2018

Bachelor of Engineering – Anna University - Jun 2010 – May 2014

bottom of page